Personal Professional Development 2
Develops reflection on career and personal development, recognises academic and personal progression in support of future career goals. These classes will help students in the development of self discipline and guide them in recognising their potential.
Enterprise Development Project
This unit allows students to expand their knowledge of marketing, finance and human resources within a hospitality context. Students engage with a hospitality business scenario within Switzerland and develop and present a commercial proposal for the scenario to industry representatives.
Financial Decision Making for Hospitality Professionals
Students will gain expertise in analysing hospitality financial results and the consequences on these results on pricing and revenue management decisions; budgeting and captial investment decisions.
International Hospitality Operations Management
This unit engages students in international hospitality operations management based on industry case studies with a specific focus on the management of food and beverage, rooms divisions and ICT departments
Hospitality Services Marketing
Student develop a critical understanding of marketing, with specific focus on the service industries. Key marketing concepts such as marketing mix (Product, Price, Promotion and Place), internal marketing, CRM and marketing research are explored and engaged with.
Managing People in the Hospitality Industry
This unit examines the importance of Human Resource Management within the Hospitality Industry and assesses organisational theory, behaviour, motivation, training and performance management and their relationship to successful hospitality organisations
Elective Unit: Int. Hotel Resort Facilities and Operations
Explore the design and development of Hotel Resorts and analyse the environmental and maintenance issues associated with their operation and management
Elective Unit: Food Costing Purchasing & Merchandising
Assess key management disciplines required to procure, control and sell menu items effectively with a special focus on costing and promotion in the hospitality industry.
Compulsory Internship
Students are required to complete a 22-week internship in a hospitality-related environment in order to consolidate and develop the skills and knowledge acquired.