Faculty of Media, Arts and Design - University of Westminster

Bachelor in Fashion Merchandise Management - Grado en Dirección de Merchandising de Moda

Faculty of Media, Arts and Design - University of Westminster
  • Imparte:
  • Modalidad:
  • Precio:
    Consultar rellenando el formulario
  • Comienzo:
    Septiembre 2021
  • Lugar:
    Watford Road Northwick Park
    Middlesex (London) HA1 3
    Reino Unido
  • Duración:
    4 Años
  • Idioma:
    El Grado se imparte en Inglés
  • Titulación:
    Fashion Merchandise Management BA Honours


This course was launched more than ten years ago in response to an identified industry need for appropriately skilled graduates. It was developed with extensive input from the fashion and retail industries, and continues to meet the needs of this fast-moving sector.

Our graduates are much sought after throughout their careers, and current graduates are working at Arcadia, ASOS, Michael Kors, Thomas Pink, River Island, Reiss, Aurora, Debenhams, John Lewis and Selfridges, to name just a few. Companies support the course through guest lectures an student placements, as well as working with the students on industry-related projects.


Year 1 (Credit Level 4)

You will develop a good understanding of the retail industry and where the merchandising function sits in relation to other roles, along with gaining insight into the responsibilities that lie with the merchandiser. You will also be supported in the transition to university-level study; the ability to research, analyse, evaluate and present information will all be taught.

Modules include:

Exploration of the Fashion Industry
Fashion Marketing
Learning for Success in the Fashion Industry
London Fashion
Year 2 (Credit Level 5) – two calendar years

In preparation for the one-year business placement you will take modules that will enable you to make the most of this valuable opportunity and to add value to the company who employs you. Modules include:

Fashion Trends
Management Research Methods
Planning and Trading for Merchandisers
Preparing for the World of Work
During the year out you will be assigned a tutor, and presentations and a business report will be assessed in the Business Experience module. You will be given significant and ongoing support to secure a placement, however ultimately you are responsible for securing employment for the year; the placement year is subject to an annual University administration fee.

Following the completion of the year out you can remain in the UK and take modules including:
Role of Design
Visual Merchandising
You can also undertake a three-month internship in a different role to the placement year. Alternatively, eligible students can apply to one of our exchange partners for a semester abroad in America (New York or Virginia), Canada or Hong Kong where complimentary modules will be studied. New York options often include internship modules which always prove to be very popular.

Year 4 (Credit Level 6)

You will have the opportunity to take modules that both build on your placement experience and allow you a degree of specialism appropriate to your chosen career path. Core modules include the Major Project, a year-long, in-depth piece of original study under the supervision of a tutor. The other core year-long module, Delivering Change, Managing the Future, looks at trends impacting on the future of retail and how retailers can develop and implement strategies that are appropriate. Option modules include:

Brand Management
Commercial Skills
Consumer Behaviour in Fashion
Fashion Entrepreneurship
Ethics, Risk and Sustainability
Global Retail Management
Global Sourcing
Luxury Fashion Management
Supply Chain Management

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