Bachelor in Business Analytics

The increasing digitalization of businesses leads them to handle and store large amounts of customer data. With UNIE’s Bachelor´s Degree in Business Analytics, you’ll learn how to integrate the processing, management and analysis of large amounts of data into the management of a business in order to improve its performance.

You’ll be able to identify the digitalization needs of an organization and develop strategies for its sustainable and ethical growth. You’ll also be able to create and manage digital businesses by analysing data and designing automation processes.

By the time you leave you’ll understand and be capable of working in a new business reality. One in which data and its proper management play a fundamental role.

FIRST YEAR
Introduction to Big Data
Fundamentals of Business Administration
Alegebra
Marketing fundamentals
Descriptive Statistics
Microeconomics
Probability Theory
Business Communication
Business English
Mathematical Analytics

SECOND YEAR
Big Data Storage Tools
Business Creation and Management
Programming basics
Data Sources
Digital Marketiing
Data Mining I
Object Oriented Programming
Business Law
Accounting
Macroeconomics

THIRD YEAR
Sustainability and Digital Ethics
Leadership and Team Management
Data Mining II
Financial Mathematics
Digital Security
Artificial Intelligence
Financial Management
Business Taxation
Big Data Visualization
Text Mining and Social Networks

FOURTH YEAR
Digital Business Workshop
Business Intelligence
Communication in Digital Environments
Requiered Elective 1
Requiered Elective 2
Requiered Elective 3
Requiered Elective 4
Intership
Final Degree Project

REQUIRED ELECTIVES
Digital Business and Startups
Digital Finance
Financial Series Analysis
Databases
Bayesian Statistics
Website Positioning Tools
Multivariant Analytics
Digital Marketing Workshop

Consulting
Banking and Finance
Industry
CDO (Chief Data Officer)
Marketing