This programme is a perfect pathway for those wishing to pursue a career in marketing, branding and related business functions while still gaining a broad understanding of management. You will study the key principles of marketing, including strategy and branding, communications and research, alongside core management disciplines.
The BSc Marketing and Management emphasises the development and enhancement of transferable intellectual and study skills, all of which are highly relevant to business and management careers. This includes improved self-awareness and personal development appropriate to graduate careers in business, alongside a potential for management positions.
Upon graduating, you will have the appropriate qualifications to enter into a wide variety of employment sectors. Career options include working in marketing and branding consultancies, or in a marketing function in a wide range of industries and sectors, including advertising and market research.