Develop strategic skills and learn how to use the marketing communications toolkit to the best effect for clients and organisations by developing persuasive communications and campaigns that draw on marketing, advertising, digital media, and PR.
UCAS 104 - 120 tariff points including a minimum of 2 A levels or equivalent. BTEC Extended Diploma: DMM. Foundation year: 48-72 UCAS tariff points.
International entry requirements:
For September 2022 and September 2023 entry: If English is not your first language you´ll need IELTS (Academic) 6.5 with a minimum of 6.0 in each component of writing, speaking, listening and reading, or equivalent.
You’ll be career-ready with 95% of our graduates in employment or further study after 15 months. 90% of our students were employed in a professional or managerial position within 15 months.
Develop a critical understanding of integrated marketing communications that will enable you to adapt to a variety of roles in the industry
Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year
Co-create academic and professional research with staff including consultancy projects for industry clients
At the end of your first year you can choose which Marketing Communications course best suits you and your career interests
Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV.
Academic & Professional Practice
Collaborative Communication Project
Media & Current Debates
Principles of Marketing and Marketing Communications
Academic and Professional Practices for Marketing Communications
Contemporary Debates in Marketing Communications
Consumer and Stakeholder Principles
Integrated Marketing Communications
Marketing Communications in a Global Context
Research Principles and Practice
Brands and Branding
Marketing Communications Campaigns in Practice
The inclusion of a 30-week placement (minimum) is a key feature in helping you to develop your abilities and understanding of advertising in the work environment. It also provides a platform for successful entry into the profession following graduation.
Strategic Marketing and Planning
Marketing Communications Portfolio
Options units (choose two)
Race, Media and Inequality
Persuasion and Influence
Promotion, Power and Democracy
Social and Intercultural Communication
Social Media Management
¡Infórmate ahora sin compromiso!