ESIC University in Madrid offers a Degree in Business Administration and Management, an official qualification that is highly recognised by the business world and will enable you to face any business challenge.
This degree prepares you to take on these tasks with maximum responsibility and efficiency.
The Bachelor´s Degree in Business Administration and Management provides participants with high-quality training in marketing, business management and market research.
For those students who want to work in the business world, dedicated to the coordination and management of companies
ESIC University incorporates additional training specific to marketing and business management, in order to provide you with the best tools and skills to face any business challenge.
Two specialization diplomas to complement your official degree:
Professional Skills
Digital Tools and Multimedia
Interested in the global visión of the company.
Business management, financial management, comercial and people management.
Logical-analytical capacity
Incorporation of the digital economy in business processes.
First year
First semester
SUBJECT
Economic History
Corporate Mathematics
Introduction to Corporations I
Professional Ethics, Basic Principals of Law and Equality (Professional Ethics)
History of Spanish Institutions (Humanities)
Second semester
SUBJECT
Introduction to Economics
Financial Mathematics
Introduction to Corporations II
Mercantile Law
Computer Science Applied to Corporations
BE Basic Training
COMCompulsory course
Second year
First semester
SUBJECT
Introduction to Marketing and Communications at the Company
Financial Accounting I
Micro-Economics
Corporate Statistics I
Corporate Sociology
Second semester
SUBJECT
Financial Accounting II
Production Management
Macro-Economics
Corporate Statistics II
Marketing Management
Annual
SUBJECT
Modern Language
BE Basic Training
COMCompulsory course
Third year
First semester
SUBJECT
Corporate Taxation
Strategic Management and Corporate Politics I
Analytical Accounting
Commercial Management
Financial Management I
Corporate Decision Methods
Second semester
SUBJECT
Management Information Systems
Strategic Management and Corporate Politics II
Human Resources
Financial Management II
Balance Analysis I
National and International Economic Enviroment of the Firm
FB Basic Training
COMCompulsory course
Fourth year
First semester
SUBJECT
Labour Law
Elective 1
Elective 2
Elective 3
Elective 4
Academic Recognition of Credits
Annual
SUBJECT
External Practices
End of Degree Proyect
Electives BBAM
SUBJECT
Operations Management in Services Corporation
Econometrics
Administrative Law in Regulated Sectors
Entrepreneurship
Business Simulator
Organizational Behavior and Design
Corporate Accounting
International Economic Analysis
Corporate Assessment and Acquisition
Global and International Marketing
Sectorial Marketing
Political Marketing
*Students enrolled in the Official Bachelor´s Degree in Business Administration and Management by ESIC University will in turn receive ESIC’s Diploma in Profesional Skills or Diploma in Tools and Multimedia, granting 48 additional credits to those already obtained in the BBAM syllabus.
CEO (Chief Executive Officer)
SME manager
Director of planning
Company consultant and advisor
CFO (Chief Financial Officer)
HR manager
Marketing manager
Commercial manager
Market analyst
Brand manager
Business intelligence analyst
Product or sales manager
Key account manager
Participants with creative potential and interest for new technologies and digital economy who want to develop their career and capabilities in the marketing, sales and/or market research area.
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