The MSc Entrepreneurship and Strategy course is designed for graduates who wish to develop an understanding of the business and management field and hold a special interest in entrepreneurship. Entrepreneurship is important in both developed economies as technology and globalisation have increased the size of accessible markets, and developing economies as their rapid growth offers opportunities for enterprising individuals.
Designed for those who have not studied a business or management degree or done so in a different language, the course begins with a grounding in the foundational areas of Human Resource Management, Finance and Accounting and Marketing, the course then specialises in the study of entrepreneurship and strategy. Modules develop knowledge and understanding of the practice and character of entrepreneurship in the economy, provide opportunities to develop the creative and analytical skills of the entrepreneur and introduce students to the task of creating strategic advantage.
Degree Subject: All subjects excluding Business (unless studied in a non-UK context)
Degree Classification: Good 2.2 or equivalent
Compulsory Study (160 credits)
Students must study the following modules for 160 credits:
ACCOUNTING AND FINANCIAL MANAGEMENT
ENTREPRENEURSHIP AND SMALL BUSINESS MANAGEMENT
INTEGRATED BUSINESS DECISIONS
MANAGEMENT SKILLS AND PERSONAL DEVELOPMENT
MANAGING PEOPLE AND ORGANISATIONS
MARKETING AND STRATEGY: MARKETS COMPETITORS AND CUSTOMERS
PLANNING YOUR ENTERPRISE
Option A Study (20 credits)
Students will select 20 credits from the following modules:
GLOBAL BRAND STRATEGY
RETAIL MARKETING AND MANAGEMENT
Norwich Business School students benefit from our highly valued insight into state-of-the-art thinking and practice in the fields of business and management. Many of our graduates have subsequently achieved varied and successful careers with high profile roles in regional, national and international organisations.
The University of East Anglia provides a professional Careers Centre and, together with the School´s Academic Careers Adviser, we will help students to choose their career path and develop their employability skills.
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