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Dirigido

This Master’s Degree is ideal for both career changers who wish to move into hospitality, and for career climbers who are already in the field and wish to fast-track their careers.

Programa

MODULE 1: PROFESSIONAL INDUCTION

Food & Beverage Service Operations
Food preparation operations
Introduction to wine knowledge
Communication and public speaking

MODULE 2: HOSPITALITY ECONOMICS AND FINANCE

Hospitality and tourism economics
Managerial Accounting and finance

MODULE 3: BUSINESS RESEARCH

Quantitative and qualitative methods

MODULE 4: STRATEGIC MANAGEMENT

Hospitality strategic management
Total quality management and sustainable development
Entrepreneurship
Trends in hospitality

MODULE 5: TALENT DEVELOPMENT

Hospitality human resources management
Corporate organizational behavior and personal development

MODULE 6: MARKETING

Hospitality strategic marketing
Revenue and yield management

MODULE 7A: HOTEL MANAGEMENT CONCENTRATION

Hotel Real Estate and Validation
Room division management
Hotel Performance and management
Hotel facilities and design
Final project: hotel business plan
Practicum: industry intership

MODULE 7B: FOOD & BEVERAGE AND RESTAURANT MANAGEMENT CONCENTRATION

Food & Beverage cost control
Food & Beverage process management
Event planning and management
Food and Beverage sales management
Final project: Food & Beverage business plan
Practicum: Industry internships

Salidas profesionales

Hotel general management, marketing and sales, consulting and development, lodging, Food & Beverage, events.

Competencias

To know and understand the operating processes of hotel and restaurant product design and production.
To understand and analyze the structural and functional organisation of the departments of the hotel and restaurant businesses.
To see and develop applications in the area of administration and supervision of the management of these kinds of companies.
To analyse and determine the flows of distribution and commercialisation of the hotel and restaurant product.
Departmental management.
Design and layout of installations, equipment and their preservation and maintenance.
Personnel management.
Strategic planning.
Administrative-financial control and supervision.
Commercialisation of the hotel product.
Departmental management.
Design and layout of installations, equipment and their preservation and maintenance.
Personnel management.
Strategic planning.
Administrative-financial control and supervision.
Commercialization of the hotel product.

Publicidad

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