School of Tourism - Bournemouth University

Bachelor in International Hospitality Management - Grado en Dirección Hotelera Internacional

School of Tourism - Bournemouth University
  • Imparte:
  • Modalidad:
    Presencial
  • Precio:
    UK/EU/Channel Islands: £9,250
    International (non-EU): £13,500
    Unlimited number of Scholarships available for next academic year
    Please fill out the enquiry form for more information about the Scholarships
  • Comienzo:
    Septiembre 2017
  • Lugar:
    Bournemouth
    Reino Unido
  • Duración:
    4 Años
  • Titulación:
    BA (Hons) International Hospitality & Tourism Management
  • Otras Convocatorias:

    Presentación

    The hospitality industry focuses on how people spend their time; and ensuring they have a positive experience. Accredited by the Institute of Travel and Tourism, this course is widely recognised as one of the best in the UK, thanks to its global reputation within the hospitality industry.

    The four-year BA has been designed to equip you with a range of skills needed to get ahead in this versatile and exciting sector. It’s taught by hospitality specialists who are still actively involved in research that informs the future of the industry; as well as notable experts who will share their wisdom and expertise during our regular guest lectures.

    From year two you’ll have a bigger say in shaping your curriculum, as you’ll be able to pick specialist modules to bring your education in line with your own passions, interests and, ultimately, career aspirations.

    In year three you’ll gain vital experience working for 30-weeks in a real-world environment, at home or overseas, ensuring you build a network of professional contacts, bolster your resume and enhance your employability.

    After a comprehensive theoretical and practical education, and gaining that all-important experience during your placement year, you’ll be ready to specialise in a particular area of the hospitality industry in your final year.

    94% of our final year students agree our staff are good at explaining things – why not come and meet us? Alternatively you can watch the online presentation to find out more about this course.

    Requisitos

    The entry requirements for this course are 96 to 112 tariff points, including 2 A-levels or equivalent qualifications. BTEC Extended Diploma: MMM

    If English is not your first language, you will need to provide evidence that you can understand English to a satisfactory level. English language requirements for this course are normally:

    IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.

    Dirigido

    For this course we are looking for applicants who:

    Communicate well
    Demonstrate originality and creativity
    Show enthusiasm, passion and commitment
    Have the ability to think on their feet.

    Programa

    Year 1
    Core units
    Food Studies: Public health is important to governments and consumers in all countries. This unit will develop your management skills to help you share an informed and responsible attitude to food safety. You´ll also learn about the relationship between food and health and how this affects the public´s perception of food and health.

    Global Hospitality: Learn about global competitive environment of the hospitality industry. You´ll gain a balanced understanding through an analysis of both operators and markets. There´s a particular focus on global issues affecting the hotel and food industry including sustainability and food distribution.

    Hospitality Principles: Develop an awareness of the purchase and production issues within hospitality organisations. You´ll gain technical skills which help inform all the other units on the course.

    Financial Reporting: Hospitality managers must have an understanding of accounting concepts to control of their company´s resources. Gain skills in accountancy and analysis to prepare you for financial and management accounting demands, and in performance analysis and decision-making for Years 2 and 4 of the course.

    Hospitality Operations: Building on what you learnt in Hospitality Principles, this unit combines practical learning with lectures, seminars and research exercises, which will develop your understanding of the operational principles in food and beverage environments.

    Marketing for Hospitality: Marketing theories and processes in service industries, which will give you a framework in which to place the other marketing, management and industry-specific units on this course. You´ll learn to apply service marketing concepts to hospitality environments.

    Year 2
    In your second year, you´ll have more opportunities to shape your own learning.

    Core units
    Food & Beverage Management: Adopting operative and supervisory roles in the Front and Back of House departments. You´ll make decisions to replicate best business practice and gain confidence which will help you on your industrial work placement in year three.

    Hospitality Resources & Revenue Management: In an increasingly technological world, where a lot of business is done electronically, it´s vital to have a basic understanding e-commerce and how this works in the hospitality industry. In this unit, you´ll analyse facilities management theories and apply them to hotel, catering and hospitality management.

    Personal & Professional Development: An introduction to the concept of self-marketing, the HR framework governing business operations, performance management and the issues linked to the international market. You´ll also hear from a range industry speakers from local, national and international companies.

    Consumer Experience & Behaviour: Compare alternative models of consumer behaviour and apply them to the food and hospitality industry. You´ll gain a critical understanding of the individual and social processes that influence human behaviour, and learn what this means for the industry.

    Investigating Hospitality: This unit will give you a good grounding for problem-solving. You´ll learn to use research methods that will help you prepare and interpret data for business and research projects, giving you a sound basis for decision-taking.

    Management Decision Making: Gain the skills and knowledge you´ll need to identify best practice for hospitality operations, and gather financial and non-financial management information which will help you make business decisions. You´ll learn to understand the complex relationships between people and developing businesses.

    Year 3
    Placement: A minimum of 30-weeks supervised work placement in the UK or overseas which gives you the opportunity to turn theory into practice in a business environment.

    Year 4

    Core units
    Your final year pulls together what you learned from Years One and Two and your placement, and allowing you to fully appreciate micro and macro management. There´s a focus on student-centred learning. There will be much less group work at this stage, with your individual performance becoming more important as you take on a greater level of responsibility.

    Dissertation: A piece of independent work that involves collecting, interpreting and analysing data. You´ll share your key findings through a sustained and balanced argument. The dissertation will develop your analytical and problem solving skills. You´ll develop a critical attitude to research methods, and the ethical issues associated with researching.

    Leadership in Hospitality: Develop your confidence in reviewing hospitality organisations. Learn to understand and explain strategic and tactical decisions and developments. As you develop your knowledge you´ll reference national and international hospitality examples.

    Global Hospitality & Tourism Issues: Gain an understanding of the management issues affecting the global hospitality and tourism industries. You´ll test your ideas against the evidence from informed sources. You´ll be expected to analyse modern hospitality issues and reflect on the impact these will have on businesses and your own management career.

    Consultancy Project (or choose one additional unit): Research a business problem, identify solutions and make proposals to satisfy a corporate client’s needs. You´ll work in a team and support group needs, and take a leadership role if it´s appropriate.

    Option units (choose one)
    Customers, Marketing Communications & Social media
    e-Business
    Fashion Marketing
    Languages
    Marketing & Corporate Communications
    Professionalism & Leadership
    Small Business Management
    Conference & Events Management
    Digital Marketing
    Financial Management
    Food, Culture & Travel
    Leisure, Tourism, Events & Climate Change

    Salidas profesionales

    General manager
    Marketing manager
    Pastry chef
    Restaurant manager
    Room manager
    Conference and exhibition managers/organisers.

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