• Imparte:
  • Modalidad:
    Presencial
  • Precio:
    12.800 €
    Tasa de matrícula 2.500€
  • Comienzo:
    Septiembre 2022
  • Lugar:
    Barcelona 08012
    España
  • Duración:
    3 Años
  • Titulación:
    BA (Hons) in Business Design

Presentación

El IED Barcelona es el único centro en España que imparte el Bachelor of Arts (Honours) en Business Design validado por la Universidad de Westminster. Este programa forma al estudiante en las áreas de gestión, diseño y tecnología para impulsar la innovación en la empresa del siglo XXI.
El mercado laboral demanda cada vez con más fuerza un nuevo perfil profesional que participe en equipos multidisciplinares encargados de detectar oportunidades de innovación, generar ideas creativas y desarrollar e implementar nuevas estrategias, nuevos productos o nuevos servicios.

Requisitos

In the area of business, they focus on how to find innovative solutions to complex challenges, analysing the related social and legal aspects and the overall trends that influence them. They also learn about the evolution of new technologies, taking their first steps in user experience-based programming.

Objetivos

The first year focuses on the basics of design, business and technology. The students explore design at the graphical and product levels and as a key element in communication. They also look at the concept of “user-focused”.

The second year looks in depth at the product research and prototyping stage and familiarises the students with the concepts of user experience and service design. In addition, the students focus on the idea generation and definition process, while closely examining the factors required for managing the legal, financial, branding and communication aspects of business, with an emphasis on the digital world. An initial approximation to frameworks such as the Lean Startup and agile management techniques complete their vision of innovation project management.

In the third year, the students work on exploring design at a more intangible level, such as defining strategies, prototyping services, analysing designs and, in the business and technology section, focusing on defining and implementing innovation processes.

Salidas profesionales

After finishing the course, the students will be able to work in innovation departments, managing the uncertainties of the future and incorporating innovation strategies. They will also develop an entrepreneurial mentality that will permit them to design businesses or create start-ups.

They will have the skills needed to work internationally in service design, strategic design, innovation, entrepreneurship and also in the field of communications, both in companies and in consultancies, agencies and studios.

IED MANAGEMENT alumni work at:

Mango, Designit Oslo, The Brandery, lkxa “La Caixa”, Habaluc, Primavera Sound, Barcelona Code School, etc.

¡Infórmate ahora sin compromiso!

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