Grados en Marketing y Dirección Comercial Grados de Bournemouth University

The Media School has an outstanding reputation for its courses that focus on the communication and cultural awareness that are at the heart of modern marketing, whilst the Business School brings a cutting analytical and strategic angle that is increasingly demanded by employers. This new course provides a bridge between the two Schools’ existing...

This course has been designed to give you a broad base of knowledge and a critical understanding of marketing communications, consumer behaviour, branding, customer relationships and digital communication You will study the impact of the media and broader contemporary communication issues You will design, implement and control marketing strategie...

To succeed in the exciting, vibrant and growing arena of events management, a cross-section of skills and competencies is required in the field. This course will help you to acquire them, helping you to become a professional practitioner capable of overseeing the organisation of events as diverse as product launches, fundraising, corporate meetings...

BA (Hons) Events and Leisure Marketing is a Marketing Management Degree which is designed to develop the specialist knowledge required for the leisure industry and the use of events in their various forms. The leisure sector is made up of many industries including tourism, sport, extreme sports, media, hospitality, retail, music, art, events, gamin...

Our Business Studies course (with pathways) is unique in giving you the flexibility to keep your specialisation options open until your second year of study. This offers you the best of both worlds: broad-based first and second years and a specialised final year The course includes a 40-week paid placement, working at some of the world’s most inno...

The distinctive blend of skills will enable you to think critically about marketing scenarios and make informed strategic decisions that are finically aware, whilst also having a deeper understanding of communications theory and practice. We prepare students for a career in broad Marketing roles (in management, advertising, marketing communications...

Retail management is an incredibly broad and demanding sector, and concerns managing the entire retail process end-to-end; from the raw materials through to the customer-ready products. Our Retail Management degree has been designed to deliver the specialist knowledge and analytical skills required to succeed in this industry, whether your goal ...

To succeed in events management you´ll need an expert grasp of event marketing, financial reporting, project planning, event bidding and consumer behaviour; all of which can be learnt on this exciting degree. Accredited by the Chartered Institute of Marketing, recognised by the Institute of Travel and Tourism, and a proud participant of the Inst...