Bachelor of Arts in Product Design - Pathway in Transportation Design (Diseño de producto - Itinerario en Diseño de Transporte)

During the first year of the course, students carry out joint work together with other specialisations. The key to creativity is the designer’s experience in what we call their ‘Own Environment’. The student will become familiar with fundamental materials, tools and techniques.

The second year is focused on the development of creativity through a more individual approach, by delving deeper into the project culture, enhancing the ability to visualise ideas and introducing the tools of the specialisation: packaging, clay, key sketch, Chartpaks marker, Alias and graphic communication.

Research methodologies, processes and tools that enable the specific needs of people and companies to be met in a ‘Close Environment’ are also incorporated. Further, the student will start to collaborate with companies.

The third year entails a big leap. The preparation for the professional world begins, with the integration of management and technology subjects, greater project complexity and a greater demand to achieve results.

The student faces the resolution of projects in ‘Distant Environments’ (geographical, generational, cultural or economic). At this stage, the student will work on projects with real briefs and challenges coming directly from companies.

In the fourth year, the designer faces the challenge of multidisciplinarity, long-term vision and services related to their specialisation. We call this the ‘Complex Environment’. The student must carry out a compulsory internship within a company and choose their professional profile.